We’re starting to publish some of the stats that our clients are pointing to as a measure of success for their widget strategies. To recap, we sell primarily to media companies so impressions and interaction rates matter to them. Interaction rates include not only the clickthroughs but also the take down rates, as in the [...]
Nice Marketing Blackbox Republic – But Maybe I Was Right to be Skeptical | The Diversity Blog - SaaS, Cloud & Business Strategy: [...] on enterprise software were [...]