Flash Widgets and SEO
I’m still not sold on the notion that Flash can be search optimized… it’s also one very big reason to not use Flash widget containers. NewsGator supports both but HTML/Javascript has many advantages beyond simply SEO, like the fact that it’s 1/40th the size of Flash containers, can be dynamically resized, and can be developed [...]
NewsGator and AFP Olympics Widgets, Guaranteed CPM
NewsGator and AFP have teamed up to offer a collection of widgets featuring their premium content covering the upcoming Beijing Olympics. These widgets are squarely targeted at media sites and popular blogs, and as part of this program we are guaranteeing a CPM to any approved site that runs the widgets on their site. Here’s [...]
Privacy Getting in the Way
“You have zero privacy anyway, get over it.” – Scott McNealy, Jan. 1999
Once again we have “privacy concerns” being used to squash efforts to make advertising more effective by targeting it at people likely to want it.
Cable and phone companies say their growth increasingly depends on being able to deliver [...]
A Response to Fred Wilson’s Talk at Widget Web Expo
Josh was asking me about the Fred Wilson keynote at WidgetWebExpo and I asked him to send me a list of questions that I would respond to and he could post. Here ya go.
Last week, Jeff Nolan — VP of NewsGator’s SaaS divison — attended the WidgetWebExpo in NYC. There, Fred Wilson gave [...]
NewsGator launches Editor’s Desk 2.1
We released a new version of our popular Editor’s Desk widget service today. Featuring a dramatically updated interface and some cool new tools for creating and managing widgets, this is a big upgrade to something that already works really well. I particularly like the Facebook app creator that converts any widget into a full blown [...]
New NewsGator Website
I usually hate PR about a company’s spiffy new website launching, it just seems so pointless… but that’s not going to stop me from pimping the new NewsGator site that went live over the weekend.
Designing a new website is always an interesting process, which is to say that it’s prone to a lot of argument [...]
NewsGator Editor’s Desk Beta
We are beta testing a new version of our popular Editor’s Desk widget management application.
Managing the content of a widget has always been a strong point of our hosted service, with not only post level control over RSS feeds but also the ability to create search feeds that scour a broad range of sources and [...]
WaPo Campaign Tracker
UPDATE: the text code is 97678
We released a really cool election 2008 campaign tracker for Windows Mobile today. Get the latest news, blogs, “fact checks” and more on the campaign and it’s all free.
Super easy to get it, just text “ELECT” to 98999 to download the widget from washingtonpost.com
Congratulations to the Clearspring Team
Clearspring announced that they have closed a $18m series C round of financing. This is not only great news for Clearspring but the entire sector as well.
Another hefty late stager: Widget analytics and distribution firm Clearspring has raised an $18 million third round led by New Enterprise Associates. Past backers including Novak Biddle [...]
Widget Metrics
We’re starting to publish some of the stats that our clients are pointing to as a measure of success for their widget strategies. To recap, we sell primarily to media companies so impressions and interaction rates matter to them. Interaction rates include not only the clickthroughs but also the take down rates, as in the [...]



