The Ascent of Q&A as Community
Q&A has evolved from being a service that consumers use in place of search to rich network applications that integrate with Facebook and Twitter, as well as offer brand companies opportunities for thought leadership and commerce.
Community Manager Appreciation Day
The call to action among leading companies in recent years has been that customer service is the new marketing. This is true but it has always been true, companies as diverse as Southwest Airlines, Avis, Lexus and Johnson & Johnson have been at the forefront of the trend to use great customer service as a [...]
3 Tech Products I’m Really Happy With
Here are 3 products I use everyday that I am exceptionally happy with: 1) My Evo mobile hotspot… yeah the Evo is a great handset and if the batter life were better it would rise to the level of amazing but for me the mobile hotspot feature that Sprint enables through this device is the [...]
Bad UI – Shoppybag
UPDATE: I thought about this a little more this morning… in the first dialog box they say they won’t contact any of my google contacts without my permission but in the second dialog box (captured below) the implication is that I am giving them permission to do so. If my interpretation is correct then the [...]
Video and A Love Story
We have been doing a lot of work with videos for marketing purposes, which is a new area for me. Couple of things I have learned: 1) Short is better. 2) Video engagement metrics are evolving but in general web site visitors really like video content. 3) Generalize as much as possible because changing existing [...]
Year of the Electric Car
When I hear people say “this is the year of such-and-such” I am reminded of the mobile industry. Since at least 1999 people have been saying that, finally, this was the year of mobile and sure enough, 2009 may have finally been legitimately the year of mobile… which only proves that it is best to [...]
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About
My name is Jeff Nolan and I write Venture Chronicles. I am the VP of Product Marketing for Get Satisfaction and I write about a range of topics that interest me, including public policy, technology, entrepreneurship, finance, and global issues.
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