Is social CRM a product category or a collection of strategies that social media consultants and analysts are pushing? That is the question I have been spending much time considering as of late. Clearly there are product components, most notably the customer community pieces that vendors like Get Satisfaction and UserVoice are offering (notice the [...]
Nice Marketing Blackbox Republic – But Maybe I Was Right to be Skeptical | The Diversity Blog - SaaS, Cloud & Business Strategy: [...] on enterprise software were [...]