Gmail Canned Responses

HAH! How about “hey this looks like a press release, please remove me from your list”.

Gmail already lets you create filters based on a combination of keywords, sender, recipients, and more in your incoming messages. Turn on Canned Responses in Labs, and you can set a filter to grab one of your saved responses, create an automated reply, and hit the Send button for you.

[From Official Gmail Blog: New in Labs: Canned Responses]

Reuters and NewsGator Partner on Election Coverage

I was remiss in not writing about another announcement we made yesterday. Reuters and NewsGator have teamed up to offer U.S. election coverage widgets for individuals and publishers.

The idea of doing widgets with specific event coverage is nothing new, but what makes this program unique is that we are offering full text Reuters coverage and video in a branded widget that can be co-branded and customized for a specific publisher.

When content in the widget is clicked on, the click brings you back not to Reuters site but to the partner site that is cobranding the widget, as is the case here with Joe the Plumber on the Denver Post site. Pretty cool, huh?

Reuters deserves a lot of credit for offering publishers the ability to take advantage of their content in a manner that benefits both the publisher and of course Reuters. With the AP struggling to maintain their customer list of newspapers, it is no surprise that other information service providers are jumping at the opportunity to disrupt the marketplace with innovative syndication offerings.

RSS technologies when combined with widget syndication offer the ideal vehicle for aggregating and distributing content in a manner that retains the integrity of the brand and ensures that monetization flows exactly where it should, to content owners and publishers.

Rules vs. Results

UPDATE: Nike did the right thing and reversed the decision thereby awarding the win to O’Connell.

Interesting story about a women who ran the Nike women’s marathon and had the best time (by a wide margin) yet was not declared the winner because she didn’t race in the “elite” group of runners. This is wrong and the race organizers should be embarrassed about putting rules before legitimately earned times.

Nike is also staining their brand by defending the declaration of a slower timed runner as the winner. Stained because Nike is supposed to stand for individual performance and exceeding your expectations, instead what they are standing for here is bureaucracy and suppression of the real winner. It’s a simple thing really, whoever runs the race fastest is the winner.

While O’Connell had the greatest run of her life and covered the course faster than any woman, she was told she couldn’t be declared the winner because she didn’t run with the “elite” group who were given a 20-minute head start.

[From At Women’s Marathon, fastest time didn’t win]