02Oct

Obama iPhone App

Posted by Jeff as Uncategorized

This is a really smart move by the Obama campaign. Not only does it continue to push the tech savvy narrative that this campaign has earned (although that SMS gimmick for the VP announcement was a little lame), but it also looks like a pretty well thought out set of features to engage supporters.

Politics is a great example of the necessity to appeal not through broadcast mechanisms but by multicasting to hundreds – thousands – of targeted markets and demographics. Media brands need to get on board with this concept as well as politicians.

Sen. Barack Obama’s presidential campaign launched an iPhone application on Thursday that turns the vaunted device into a political recruiting tool.

[From Obama releases iPhone recruiting, campaign tool | Politics and Law - CNET News]

200810021244.jpg

Subscribe to Feed

Categories

Calendar

October 2008
M T W T F S S
« Sep   Nov »
 12345
6789101112
13141516171819
20212223242526
2728293031  

Recent Comments

Follow

Get every new post delivered to your Inbox

Join other followers: