I’ve wondered why marketers haven’t done more stuff like this. Pampers could put out widgets on baby care and feature local promotions on related products and coupons for POS redemption. The most powerful engagement you can get with a consumer is to get them to install your widget on their startpage or blog.
Qponix provides retailers and consumer goods manufacturers the opportunity to engage with consumers during the purchase decision through a widget-based advertising network. Qponix seamlessly integrates promotion tools and coupons into an expanded lifestyle-related and organizational environment for consumers, placing the brand prominently and powerfully within the buying process.