The Power of Good Graphics

Posted on June 11, 2008
Filed Under Interesting Stuff, Marketing |

I love observing how data is presented for maximum effectiveness. Today I saw a slide that came out of the Congressman Roy Blunt’s office detailing how competing policy proposals would impact the price of gasoline.

I am NOT posting this to highlight partisan issues but simply to highlight how the presentation takes advantage of a graphic that is contextual to the topic at hand, the gas station price sign. This is a really effective slide that presents a lot of information in a form that is easily digestible and has good context to the subject matter.

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Alternative Auto Fuels of Yesterday (The Iconoclast Investor, 2/22/10)
New Combustion System Greatly Boosts Gas Mileage, Company Says (Clean Energy Sector, 3/8/10)
Read more on Gasoline at Wikinvest

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