GTA IV: From Franchise to Platform

There’s really so much good commentary on the game business in this one post, it’s not only worth a click but also a bookmark.

“The game business quantifies critical reviews and assigns scores., which also aggregates reviews for film, television, books, DVDs and music, is the game industry Q rating. The value of the property you are trying sell, as well as the ability to sell at all, is directly related to the Metacritic score of your last title. The Godfather is the only film with a perfect 100 on Metacritic. Today, GTA IV joins The Godfather in the 100 club (The 100 was for the PlayStation 3 version, the Xbox 360 scored slightly lower at 99). This is significant for a lot of reasons. First, GTA IV will have the critical praise of The Godfather, but it will have the box office of Titanic. While the direct relationship is not as unusual as film, it is still somewhat unusual in our business. In terms of the score, to give you a better idea of what a 100 really means, the highest average score for a publisher in 2007 was Nintendo’s 75.

[From Nikki Finke’s Deadline Hollywood Daily » GTA IV: Is The Game Really That Good?]

2 thoughts on GTA IV: From Franchise to Platform

  1. Jeff, Have you played it? It's been interesting to watch all the press. The Globe today just ran an editorial today calling it deplorable, but the same paper likely had great things to say about the Sopranos. I think one of the problems the game industry is stuck in is similar to the tobacco industry in the 80's/90's with a message for kids not to play their games (e.g., M rating), but you have to think that a solid portion of their revenue is driven by kids. So usually you end up with a bifurcated product that tries to have serious story line, but ridiculous elements … much like movies that target both kids and adults. I'd be curious where this game fell out. on that spectrum.

  2. seems pretty evident that the demographics are spread pretty wide beyond just kids. I haven't played it but the thing about the GTA series has been that it's pretty well grounded with a really good story line that translates into 80-100 hours of play time. I'd be willing to wager that there are more non-M rated games released each year than those that are

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