Archive for April 28th, 2008

28Apr

We’re Still Defining Web 2.0

Posted by Jeff as web 2.0

If after 6 years we’re still defining it, time to move on… [From “Top Tech Bloggers Define Web 2.0? « socialTNT]

This is hardly surprising or unprecedented. Newspaper’s print audience is literally dying off and they are pulling the plug on all the free copies they give out, all of which means circulation numbers are terrible, again. But make no mistake about it, while print circulation tumbles, online traffic grows by impressive jumps which makes one [...]

Amazon is highlighting the fact that Kindles are available for immediate shipment following long delays following unprecedented early demand. That Amazon is devoting the choicest real estate on their site to the Kindle, as well as publishing their shareholder letter, underscore the commitment that Amazon is making to this device. I’ve been watching the Kindle [...]

I wonder how most organizations are handling the role of community manager. I’m curious where a community manager reports. Marketing? HR? Customer service? I wonder how organizations are justifying the cost, and what they believe the role entails for level of effort. How are companies using the role in either direction? [From On Managing A [...]

28Apr

DMA Irony

Posted by Jeff as Marketing

Is it not fantastically ironic that the Direct Marketing Association (DMA) puts their news site behind a registration page? If anyone should be aware of the bounce rates when registration is required, it should be the DMA. But it gets worse, when you actually do click on create a visitor account you are presented with [...]

More on this topic (What's this?)
Markets Go For 19th Straight Gain On A Tuesday
Ciena’s Posts Big Numbers Again
New Highs On Vapors
Read more on Straight, Direct marketing at Wikinvest

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