Now That is Spin

Posted on April 21, 2008
Filed Under Marketing |

Today I saw an advertisement for The Gilmartin Group, a San Mateo real estate company, that made my head turn. The voiceover began with:

“Negative media confusion has created a buying opportunity…”

and went on unconvincingly about how this is the best time to buy real estate yada yada yada, you could almost smell the fear coming through the television. I wish I could find that video on youtube so that you too could enjoy it in it’s spectacularly cheesy glory.

At any rate, apparently the troubles in the real estate market are all much ado about nothing and the fault of the media, nothing to see here so move on…

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