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	<title>Comments on: Are Games Bigger Than Movies?</title>
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		<title>By: Jeff</title>
		<link>http://jeffnolan.com/wp/2008/04/17/are-games-bigger-than-movies/comment-page-1/#comment-260202</link>
		<dc:creator>Jeff</dc:creator>
		<pubDate>Sat, 19 Apr 2008 14:10:58 +0000</pubDate>
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		<description>Chris / Tim,
I&#039;m with you, the trend line is unavoidable and there is nothing that would suggest it will be reversed. 

I would also bet that the only thing that is preventing further deterioration of movies is a generational factor. If you drive down the age groups it would be somewhat predictable that game consumption increases well beyond the mean.</description>
		<content:encoded><![CDATA[<p>Chris / Tim,<br />
I&#8217;m with you, the trend line is unavoidable and there is nothing that would suggest it will be reversed. </p>
<p>I would also bet that the only thing that is preventing further deterioration of movies is a generational factor. If you drive down the age groups it would be somewhat predictable that game consumption increases well beyond the mean.</p>
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		<title>By: Tim Marman</title>
		<link>http://jeffnolan.com/wp/2008/04/17/are-games-bigger-than-movies/comment-page-1/#comment-259840</link>
		<dc:creator>Tim Marman</dc:creator>
		<pubDate>Sat, 19 Apr 2008 03:54:49 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2008/04/17/are-games-bigger-than-movies/#comment-259840</guid>
		<description>As Chris said, games are definitely the future. Forgot for a minute about the raw sales and consider the number of hours of attention paid to each of these types of media. 

If we&#039;re moving to an attention economy, I&#039;m betting on the game that people play for 17-20 DAYS of total play time over the life of the product vs. watch once or twice.

Movies are consumed but a few times. Music is consumed very often, but the engagement is a little different. Games are a platform from which further sales can happen and within which advertising can happen. 

For example, Call of Duty 4 (one of my favorite games) recently released 4 new maps for $10 and it sold 1 million copies in the first week. http://iamfourzerotwo.com/2008/04/18/variety-map-pack-surpasses-9-million-downloads/</description>
		<content:encoded><![CDATA[<p>As Chris said, games are definitely the future. Forgot for a minute about the raw sales and consider the number of hours of attention paid to each of these types of media. </p>
<p>If we&#8217;re moving to an attention economy, I&#8217;m betting on the game that people play for 17-20 DAYS of total play time over the life of the product vs. watch once or twice.</p>
<p>Movies are consumed but a few times. Music is consumed very often, but the engagement is a little different. Games are a platform from which further sales can happen and within which advertising can happen. </p>
<p>For example, Call of Duty 4 (one of my favorite games) recently released 4 new maps for $10 and it sold 1 million copies in the first week. <a href="http://iamfourzerotwo.com/2008/04/18/variety-map-pack-surpasses-9-million-downloads/" rel="nofollow">http://iamfourzerotwo.com/2008/04/18/variety-map-pack-surpasses-9-million-downloads/</a></p>
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		<title>By: Chris Yeh</title>
		<link>http://jeffnolan.com/wp/2008/04/17/are-games-bigger-than-movies/comment-page-1/#comment-259418</link>
		<dc:creator>Chris Yeh</dc:creator>
		<pubDate>Fri, 18 Apr 2008 14:49:37 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2008/04/17/are-games-bigger-than-movies/#comment-259418</guid>
		<description>One of my favorite sayings is, &quot;Don&#039;t be on the wrong side of history.&quot;  Regardless of the current numbers, betting on movies vs. games is picking the wrong side of history.</description>
		<content:encoded><![CDATA[<p>One of my favorite sayings is, &#8220;Don&#8217;t be on the wrong side of history.&#8221;  Regardless of the current numbers, betting on movies vs. games is picking the wrong side of history.</p>
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