I took note of Evernote the other day when they followed me on twitter... thinking “hey that’s actually a good idea”.
- Follow people who reference NewsGator and any of our products.
- Follow people we consider to be influencers in our space.
- Tweet out meaningful updates about our activities, try to stay away from simply rebroadcasting PR.
- Tweet out events we will be participating in or attending.
- Re-tweet what we consider insightful and interesting stuff from other people.
Thanks to Andrew for the inspiration.