I’m not a fan of email signatures that use images, fancy fonts, have legal disclaimers, and overshoot while attempting to achieve cleverness. But having said that, this is a pretty valuable piece of real estate that can be used effectively to not only communicate key details but reinforce brand messages.
Email signatures come in all shapes and sizes – those that are non-existent, those with a name and title, those with a name, title and phone number, those with a quote, etc – the list can go on and on.
UPDATE: It was commented to me yesterday that I should have posted my sig. I didn’t do that because it’s really short, but here goes (I stripped out my mobile number for obvious reasons):
“In today’s ecosystem of news, the greatest sin is to cut oneself off from the conversation.”
– John Batelle, The Searh (p. 174)
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