Email Signatures

Posted on March 21, 2008
Filed Under Marketing |

I’m not a fan of email signatures that use images, fancy fonts, have legal disclaimers, and overshoot while attempting to achieve cleverness. But having said that, this is a pretty valuable piece of real estate that can be used effectively to not only communicate key details but reinforce brand messages.

Email signatures come in all shapes and sizes - those that are non-existent, those with a name and title, those with a name, title and phone number, those with a quote, etc - the list can go on and on. [From Business in General: What shape and size is your email signature?]

UPDATE: It was commented to me yesterday that I should have posted my sig. I didn’t do that because it’s really short, but here goes (I stripped out my mobile number for obvious reasons):

Jeff Nolan
VP SaaS
NewsGator Technologies

(m) 650-555-1212
(b) www.jeffnolan.com

“In today’s ecosystem of news, the greatest sin is to cut oneself off from the conversation.” - John Batelle, The Searh (p. 174)

Learn more at: www.newsgatorwidgets.com/

Comments

  • Feeds