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	<title>Comments on: Starbucks Closes for &#8220;Retraining&#8221;</title>
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	<link>http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/</link>
	<description>Jeff Nolan&#039;s take on investment, innovation, entrepreneurship and the technology industry</description>
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		<title>By: hoffmann gets lost, stumbles into CI’s living room &#124; Yeast Diets</title>
		<link>http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/comment-page-1/#comment-240847</link>
		<dc:creator>hoffmann gets lost, stumbles into CI’s living room &#124; Yeast Diets</dc:creator>
		<pubDate>Fri, 14 Mar 2008 09:27:52 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/#comment-240847</guid>
		<description>[...] Starbucks Closes for &#8220;Retraining&#8221; [via&#160;Zemanta] [...]</description>
		<content:encoded><![CDATA[<p>[...] Starbucks Closes for &#8220;Retraining&#8221; [via&nbsp;Zemanta] [...]</p>
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		<title>By: Starbucks: Growth, Trust, and Risk &#171; TalentedApps</title>
		<link>http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/comment-page-1/#comment-235423</link>
		<dc:creator>Starbucks: Growth, Trust, and Risk &#171; TalentedApps</dc:creator>
		<pubDate>Sat, 01 Mar 2008 00:21:29 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/#comment-235423</guid>
		<description>[...] The law of unintended consequences holds here. Customers can end up hearing only about &#8220;quality problems in product and experience.&#8221; Employees can end up feeling like they&#8217;ve been singled out for public pillory, when [...]</description>
		<content:encoded><![CDATA[<p>[...] The law of unintended consequences holds here. Customers can end up hearing only about &#8220;quality problems in product and experience.&#8221; Employees can end up feeling like they&#8217;ve been singled out for public pillory, when [...]</p>
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		<title>By: Starbucks customer service boot camp &#171; Crossderry Blog</title>
		<link>http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/comment-page-1/#comment-234452</link>
		<dc:creator>Starbucks customer service boot camp &#171; Crossderry Blog</dc:creator>
		<pubDate>Wed, 27 Feb 2008 18:58:29 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/#comment-234452</guid>
		<description>[...] crossderry   Jeff Nolan &#8212; at one of my favorite blogs  Venture Chronicles &#8211; comments here on Howard Schultz closing down Starbucks for customer service re-training.  I wasn&#8217;t [...]</description>
		<content:encoded><![CDATA[<p>[...] crossderry   Jeff Nolan &#8212; at one of my favorite blogs  Venture Chronicles &#8211; comments here on Howard Schultz closing down Starbucks for customer service re-training.  I wasn&#8217;t [...]</p>
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		<title>By: Paul Ritchie</title>
		<link>http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/comment-page-1/#comment-234424</link>
		<dc:creator>Paul Ritchie</dc:creator>
		<pubDate>Wed, 27 Feb 2008 17:20:33 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2008/02/26/starbucks-closes-for-retraining/#comment-234424</guid>
		<description>Hi Jeff,
I had the exact opposite reaction w/r/t PR: that this action highlighted that they knew there was a problem and they take it seriously enough to close the business for a few hours.  This and other moves by Schultz parallel what McDonald&#039;s did a few years ago in getting back to basics -- very successful for MCD and I think it will be so for Starbucks.

Finally, apparently Schultz is refocusing on the coffee culture as well.  The reason he jettisoned the breakfast sandwiches is that they overpowered the coffee aroma, making it smell like just another fast food place.

Best,
Paul</description>
		<content:encoded><![CDATA[<p>Hi Jeff,<br />
I had the exact opposite reaction w/r/t PR: that this action highlighted that they knew there was a problem and they take it seriously enough to close the business for a few hours.  This and other moves by Schultz parallel what McDonald&#8217;s did a few years ago in getting back to basics &#8212; very successful for MCD and I think it will be so for Starbucks.</p>
<p>Finally, apparently Schultz is refocusing on the coffee culture as well.  The reason he jettisoned the breakfast sandwiches is that they overpowered the coffee aroma, making it smell like just another fast food place.</p>
<p>Best,<br />
Paul</p>
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