Comments on: Memo to PR firms http://jeffnolan.com/wp/2006/12/12/memo-to-pr-firms/ Jeff Nolan's take on investment, innovation, entrepreneurship and the technology industry Mon, 06 Feb 2012 06:44:37 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Shefaly http://jeffnolan.com/wp/2006/12/12/memo-to-pr-firms/comment-page-1/#comment-76095 Shefaly Sat, 10 Feb 2007 12:08:47 +0000 http://jeffnolan.com/wp/2006/12/12/memo-to-pr-firms/#comment-76095 Jeff, I do not think PR actually understands blogging which is not done as a corp job! I noticed recently that after I wrote about some supermarkets' strategies on food labelling and their specific food promotions, I have suddenly started getting a lot of traffic through a PR alert service, which some supermarket marketing chaps have paid loads of money for. They track how their companies are being talked about -so that is a step ahead of what used to be total darkness. But I side-step any contact by PR-types by using TV ads and aggregate news articles and investor communications as the basis of my blog posts rather than their news releases. Anyway the day somebody wants to try telling me to stop saying something, I will delete those comments. Simple. My blog, my rules. And I know enough law through real work (not PR) to know my rights and when they step on others' rights. And of course I know enough Ivy League and Oxbridge lawyers! :-) Jeff, I do not think PR actually understands blogging which is not done as a corp job!

I noticed recently that after I wrote about some supermarkets’ strategies on food labelling and their specific food promotions, I have suddenly started getting a lot of traffic through a PR alert service, which some supermarket marketing chaps have paid loads of money for. They track how their companies are being talked about -so that is a step ahead of what used to be total darkness.

But I side-step any contact by PR-types by using TV ads and aggregate news articles and investor communications as the basis of my blog posts rather than their news releases.

Anyway the day somebody wants to try telling me to stop saying something, I will delete those comments. Simple. My blog, my rules. And I know enough law through real work (not PR) to know my rights and when they step on others’ rights. And of course I know enough Ivy League and Oxbridge lawyers! :-)

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