Sales Meets Wiki

Great example but it really only works when 1) there is a critical mass of people paying attention to the wiki workspace, and 2) they are comfortable editing the pages. This is the biggest challenge for deploying wikis in the enterprise, the first is largely mandate but it also hinges on putting the resources to kickstart the wiki so that there is something for everyone, and the latter is cultural.

Sales Meets Wiki | Socialtext Enterprise Wiki:

Last week, a prospect asked me for a comparison between Forums and Wikis for creating a community. “Good question,” I thought, “do we have any collateral on that?” A quick search of our corporate wiki didn’t show anything promising. So I posted a wiki page called “Forums vs Wikis” with a few starting comments and the purpose of the page, knowing that our team of 30 constantly watches the “What’s New” section of our wiki. Within four hours, five team members, including engineers, had contributed to the wiki page with numerous revisions. I had basically a final version that I simply exported as a Word doc, tweaked with final formatting, and emailed to the customer.

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2 thoughts on Sales Meets Wiki

  1. Jeff,

    Great points, Kris made reference to your first point “knowing that our team of 30 constantly watches the “What’s New” section of our wiki.” and in regards to your second point naturally Socialtexters are very comfortable putting words down on a page – since we work in a collaborative work environment 24/7.

    I think the point Kris was really trying to bring across is that the theory of collaboration works, and it works well. Even in environments like SAP it works, the idea that you will be the only one creating your document is long gone.

    The first step in that direction was with track changes, when you were editing someone’s work – then came we can edit and share and not email. But the best came with – we want it to be fast. We don’t want to ahve to wait and share and email. the idea became let’s just do it all together and create a best of breed document there is no more my work it’s our work. Naturally you have to have group agreement in order to make it work, but don’t you need that in every group situation?

    Come on embrace the chaos:)

  2. I’m perplexed at Kathy being a target when on the list of top people to go after, I doubt she’d be in the first 50 pages (not discrediting her work, she’s brilliant, and gentle, but not the first I’d think would have to deal with this

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