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	<title>Comments on: If I Were Running That Company&#8230;</title>
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	<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/</link>
	<description>Jeff Nolan's take on investment, innovation, entrepreneurship and the technology industry</description>
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		<title>By: Renkoo Revisited : Venture Chronicles</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-170295</link>
		<dc:creator>Renkoo Revisited : Venture Chronicles</dc:creator>
		<pubDate>Fri, 21 Sep 2007 20:09:45 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-170295</guid>
		<description>[...] I wrote a post a while back about my observations on a demo that Renkoo did at the Techdirt Greenhouse event. Basically, I took the provocative position that I didn&#8217;t understand what their business was. Fast forward to today and some things are getting clearer. [...]</description>
		<content:encoded><![CDATA[<p>[...] I wrote a post a while back about my observations on a demo that Renkoo did at the Techdirt Greenhouse event. Basically, I took the provocative position that I didn&#8217;t understand what their business was. Fast forward to today and some things are getting clearer. [...]</p>
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		<title>By: Jackie Danicki &#187; Techdirt Greenhouse II: Renkoo</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-3166</link>
		<dc:creator>Jackie Danicki &#187; Techdirt Greenhouse II: Renkoo</dc:creator>
		<pubDate>Sat, 17 Jun 2006 17:32:28 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-3166</guid>
		<description>[...] Jeff Nolan, a former SAP VC who is currently helping the company implement social networking and who was in my discussion group after the first three Techdirt Greenhouse demos, does a pretty good job of summing up the general feeling about Renkoo, whose Joyce Park had the unenviable role of giving the first five minute demo. (I&#8217;d shorten that sentence if I could be bothered, but I won&#8217;t because I can&#8217;t.) Zoli very diplomatically describes the demo thusly: Before we knew what was going on, we were deep into looking at features, the presenter typing away live, when all she had was 5 minutes. I would have spent that 5 minutes describing the business, the problem I am solving - basically focus on the what and why, rather than the how. [...]</description>
		<content:encoded><![CDATA[<p>[...] Jeff Nolan, a former SAP VC who is currently helping the company implement social networking and who was in my discussion group after the first three Techdirt Greenhouse demos, does a pretty good job of summing up the general feeling about Renkoo, whose Joyce Park had the unenviable role of giving the first five minute demo. (I&#8217;d shorten that sentence if I could be bothered, but I won&#8217;t because I can&#8217;t.) Zoli very diplomatically describes the demo thusly: Before we knew what was going on, we were deep into looking at features, the presenter typing away live, when all she had was 5 minutes. I would have spent that 5 minutes describing the business, the problem I am solving &#8211; basically focus on the what and why, rather than the how. [...]</p>
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		<title>By: Joyce Park</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-3021</link>
		<dc:creator>Joyce Park</dc:creator>
		<pubDate>Wed, 14 Jun 2006 22:14:12 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-3021</guid>
		<description>Hi Jeff, I didn&#039;t mean I wasn&#039;t supposed to talk about my company for secrecy reasons :-).  I just meant my understanding of the event format was that we were supposed to demo for 5 minutes flat.  I did not even think our 5 minute sessions were &quot;topic intros&quot; per se... I thought I was just supposed to show enough of the app so Techdirt attendees could all be on the same page about what we&#039;re building.

Beyond that, I was there to listen and learn.  I wanted to hear what the Techdirt crowd had to say about what they thought our market was, and whether or not the world needs another social app, and how i can make their lives better.  I actually learned a great deal from my breakout group, so it was valuable for me -- sorry if you didn&#039;t get much out of it though.  I&#039;ll try to do better next time!</description>
		<content:encoded><![CDATA[<p>Hi Jeff, I didn&#8217;t mean I wasn&#8217;t supposed to talk about my company for secrecy reasons <img src='http://jeffnolan.com/wp/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> .  I just meant my understanding of the event format was that we were supposed to demo for 5 minutes flat.  I did not even think our 5 minute sessions were &#8220;topic intros&#8221; per se&#8230; I thought I was just supposed to show enough of the app so Techdirt attendees could all be on the same page about what we&#8217;re building.</p>
<p>Beyond that, I was there to listen and learn.  I wanted to hear what the Techdirt crowd had to say about what they thought our market was, and whether or not the world needs another social app, and how i can make their lives better.  I actually learned a great deal from my breakout group, so it was valuable for me &#8212; sorry if you didn&#8217;t get much out of it though.  I&#8217;ll try to do better next time!</p>
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		<title>By: Zoli's Blog</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-2927</link>
		<dc:creator>Zoli's Blog</dc:creator>
		<pubDate>Tue, 13 Jun 2006 18:45:03 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-2927</guid>
		<description>&lt;strong&gt;Techdirt Greenhouse: It&#039;s all about the Participation...&lt;/strong&gt;

 The success of traditional conferences largely depends on the quality of the presentations: that&#039;s not the case with the Techdirt Greenhouse. Techdirt&#039;s secret sauce is to minimize &quot;presentation&quot; time, and get everyone involved in lively discussio...</description>
		<content:encoded><![CDATA[<p><strong>Techdirt Greenhouse: It&#8217;s all about the Participation&#8230;</strong></p>
<p>The success of traditional conferences largely depends on the quality of the presentations: that&#8217;s not the case with the Techdirt Greenhouse. Techdirt&#8217;s secret sauce is to minimize &#8220;presentation&#8221; time, and get everyone involved in lively discussio&#8230;</p>
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		<title>By: vinnie mirchandani</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-2898</link>
		<dc:creator>vinnie mirchandani</dc:creator>
		<pubDate>Tue, 13 Jun 2006 03:13:22 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-2898</guid>
		<description>Jeff, if you were running the company, the demos may be better, but the T-shirts would be drab -)

http://renkoo.typepad.com/renkoo/2006/05/beeta_breakers.html</description>
		<content:encoded><![CDATA[<p>Jeff, if you were running the company, the demos may be better, but the T-shirts would be drab -)</p>
<p><a href="http://renkoo.typepad.com/renkoo/2006/05/beeta_breakers.html" rel="nofollow">http://renkoo.typepad.com/renkoo/2006/05/beeta_breakers.html</a></p>
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		<title>By: Jeff</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-2877</link>
		<dc:creator>Jeff</dc:creator>
		<pubDate>Mon, 12 Jun 2006 17:47:06 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-2877</guid>
		<description>Hi Joyce,
That&#039;s a fair point, the Greenhouse segments were introducing a topic for discussion in the breakout sessions, but if the topic intro you did was about pain points in personal relationship management I don&#039;t know how you couldn&#039;t talk about your market... that&#039;s what you do. Also, if you were not supposed to talk about your company then doing a demo of your product probably wasn&#039;t a good idea.

I would still like to know why the marketplace needs another service like what you are doing, if you want to take the challenge I will post it here for everyone&#039;s benefit.

Lastly, in a format like this telling a story about &quot;a day in the life&quot; that articulates why your service is making my life better is still a good idea.</description>
		<content:encoded><![CDATA[<p>Hi Joyce,<br />
That&#8217;s a fair point, the Greenhouse segments were introducing a topic for discussion in the breakout sessions, but if the topic intro you did was about pain points in personal relationship management I don&#8217;t know how you couldn&#8217;t talk about your market&#8230; that&#8217;s what you do. Also, if you were not supposed to talk about your company then doing a demo of your product probably wasn&#8217;t a good idea.</p>
<p>I would still like to know why the marketplace needs another service like what you are doing, if you want to take the challenge I will post it here for everyone&#8217;s benefit.</p>
<p>Lastly, in a format like this telling a story about &#8220;a day in the life&#8221; that articulates why your service is making my life better is still a good idea.</p>
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		<title>By: Joyce Park</title>
		<link>http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/comment-page-1/#comment-2871</link>
		<dc:creator>Joyce Park</dc:creator>
		<pubDate>Mon, 12 Jun 2006 16:33:53 +0000</pubDate>
		<guid isPermaLink="false">http://jeffnolan.com/wp/2006/06/11/if-i-were-running-that-company/#comment-2871</guid>
		<description>Hey Jeff, sorry for the lame demo.  It was totally my bad.  However, let me make it clear to the blog audience that this was a FIVE MINUTE DEMO.  With a timer and everything!  It was not a &quot;pitch&quot; in the VC sense.  I was not at all supposed to talk about our business, our market, or the long-term prospects of the &quot;Web 2.0 thing&quot;.  So I totally accept your criticism about the demo not working, but I&#039;m afraid you might have had expectations that there was no way we could meet.</description>
		<content:encoded><![CDATA[<p>Hey Jeff, sorry for the lame demo.  It was totally my bad.  However, let me make it clear to the blog audience that this was a FIVE MINUTE DEMO.  With a timer and everything!  It was not a &#8220;pitch&#8221; in the VC sense.  I was not at all supposed to talk about our business, our market, or the long-term prospects of the &#8220;Web 2.0 thing&#8221;.  So I totally accept your criticism about the demo not working, but I&#8217;m afraid you might have had expectations that there was no way we could meet.</p>
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