I am constantly surprised by how much traffic I get from search engines. The linked post and attached ppt has some great tips for maximizing placement of blogs/feeds in the major search engines. Must read for bloggers.
Search Engine Journal » Search Engine Optimization for Blog and RSS Feeds Stephan Spencer has made available (it’s a .ppt file) his excellent Search Engine Strategies presentation, Blog and RSS Feed Search SEO. The session was also blogged live over at Search Engine Roundtable; here’s one of my favorite snippets: