This (link via Moonwatcher) is very cool and very sensible, too bad it's just a prototype. The obvious reason why more enterprise software applications have not embraced RSS is that the average enterprise software user probably doesn't use RSS, however, since when is it acceptable to sit back and wait for customers to discover technology before vendors develop features to take advantage of it? Lead the market, not follow.

Just off the top of my head I can think of a great array of use scenarios where RSS could significantly improve an application:

• event triggers
• benefits information in HR
• inventory availability/safety levels
• advance ship notifications
• receipt confirmations
• master data update notifications
• reporting (all kinds)
• product/customer support notifications
• lead management (SFA)

And that list is just 45 seconds of brainstorming, imagine what people who really know the products could come up with. I really think there is an opportunity for 3rd party ISV's to come in and establish RSS infrastructures and application integration today, irrespective of anything that the major app vendors will provide. If I were leading one of those companies (e.g. Simplefeed) I would look at opportunities to leverage cross functional apps using RSS as a semantic data integration tool, even if only through a reporting tool. I would also looking at opportunities to leverage RSS in supply chain applications.