Box.net, online storage. Free. 1 gb. Ajax, of course… it’s “web 2.0″. Actually it’s not all free, there are restrictions on the 1gb account that incentivize customers to move up to the paid accounts.

The service looks like your My Documents folder, just online instead of on your computer. They are adding document editing, drive mapping, 2-way sync. No versioning features yet.

I’m still skeptical of putting my files online somewhere, just like I am hesitant to use Writely for storage of documents I create with the service.

Jeff Clavier asked a question about who the target audience is, answer is consumers and small business. These markets are very diverse and not very similar on top of that.

Mike asks what the lowest price they can go to before the economics don’t work, not surprisingly the company declined to answer.

A really good question was asked about the nature of the publishing feature set, basically that they are not selling themselves as a publisher but what they are doing is effectively acting like a publisher who offers online storage.

I gotta think about this one further.